Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you should not expect to be protected if something goes wrong.

Take 2 mins to learn more.

Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you should not expect to be protected if something goes wrong.

Take 2 mins to learn more.

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Brand Guide

Brand Guidelines

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Merchant Marketing

Merchant Requirements

Best Practices

Merchant Directory

Merchant Requirements

BitPay requires a merchant to meet 4 “minimum” brand standards prior to being certified for launch.

For Merchants in the EEA

Display the following required disclosure on your checkout page or payment interface:

"Crypto payment processed securely by BitPay on behalf of [Merchant Name]."

Placement Guidelines:

Position: Place the text directly next to, above, or below the primary payment button.
Visibility: Ensure the text is clear, prominent, and easily legible (use standard font sizing and high-contrast styling against your background).
Customization: Replace [Merchant Name] with your official store or business name.

A merchant using BitPay for crypto processing must include the BitPay Accepted Payment Mark to demonstrate that the merchant supports crypto payments in the footer or in another similar area.

Include the Pay with BitPay Payment Mark next to the BitPay name in checkout.

On the checkout page where the customer clicks on the checkout button, use the Pay with BitPay Payment Button or if it's a donation, use the Donate with BitPay Payment Button.

Provide the customer with the knowledge and information they need.